Cha Bar

 

BRAND IDENTITY

PACKAGING

PRINT COLLATERAL

WEB DESIGN

ENVIRONMENT GRAPHICS

Over a period of several years and more than

20 outlets across India, we evolved a brand language for this chain of cool, hip tea bars. Using a tight colour palette, the design

was always unique, surprising, witty and fun.

Top shots of tea cups was the inspiration behind the cha bar insignia.