Aurika Hotels and​ Resorts

BRAND IDENTITY

HOTEL COLLATERAL

RESTAURANT BRANDING

MENUS 

WEBSITE

APP DESIGN

Brand identity design for a chain of upscale hotels by Lemon Tree hotels, with the essence being 'informal elegance'. All design starting with the logo followed that premise. We also developed the positioning statement 'Beyond the Unusual' that reflected in all touch points of the hotel. 

All Day Dining

The Bar